I've Been Where You Are

I've spent my career working in adult education, training, sales, operations and leadership. I've taught adults, developed and delivered training programs, managed education businesses and led high-performing teams.

I understand the challenges of running an education business because I've experienced them firsthand.

My experience includes:

• Everest College: As Director of Admissions, led the admissions function at a campus recognized as the top-performing campus in its Canadian network.

• Berlitz: Managed the operations of a language training centre, consistently achieving demanding revenue targets.

• Leadership development: Designed and delivered highly interactive training programs, including one that received a standing ovation from participants at a corporate event.

• Employee engagement: Authored Engaged for Growth, drawing on my experience and research into the relationship between leadership, engagement and business performance.

• Business development: Led award-winning teams and consistently met or exceeded challenging sales targets.

• Entrepreneurship: Built an online professional community and founded a professional association.

I've worked on both sides of the education business: creating learning experiences that people value and managing the commercial realities that make those experiences possible.

That's the perspective I bring to every consulting engagement.

Where I Can Help

Grow Revenue and Enrollment

Good programs don't sell themselves.

I help education businesses identify opportunities to increase revenue, strengthen market positioning and improve the way they attract and convert customers.

That may involve reviewing your offers, pricing, marketing, enrollment processes or sales performance.

The goal is to find what will make the greatest difference to your business and develop a practical plan to get there.

Improve Programs and Learner Engagement

Adults don't learn particularly well by sitting through hours of lectures.

My background teaching English as a second language taught me how important participation, application and reinforcement are to effective learning.

When I began developing corporate leadership programs, I used those principles to create engaging experiences built around discussion, teamwork, practical exercises and continued learning.

I help education providers evaluate and improve their programs so learners get more value from the experience and have more reasons to return and recommend them.

Strengthen Leadership and Team Performance

Business results depend on people.

I've seen what happens when organizations demand performance without providing the leadership and environment people need to succeed.

That experience led me to write Engaged for Growth.

I help organizations identify leadership, engagement and operational issues that interfere with performance, then develop practical ways to address them.

Because achieving the numbers shouldn't come at the expense of the people responsible for delivering them.

How We Work Together

Every education business has its own challenges. That's why I don't arrive with a predetermined solution.

First, we identify what's holding your business back.

We'll look at your programs, marketing, sales, operations and learner experience to understand what's working, what isn't and where opportunities may be getting overlooked.

Next, we focus on what will make the greatest difference.

Not every problem needs fixing at once. We'll identify the changes most likely to improve revenue, performance and the experience you deliver to your customers.

Then, we put a practical plan in place.

You'll have clear priorities, actionable recommendations and a realistic path forward. Depending on your needs, I can also provide ongoing advisory support as you implement changes.

No unnecessary complexity. Just experienced, practical guidance focused on better business results.

Who I Work With

I work with owners and leaders of established adult education and professional development businesses, including:

• Corporate training and leadership development companies

• Professional certification and continuing education providers

• Private career colleges and vocational training organizations

• Executive education businesses

• Professional associations and membership-based education organizations

• Online learning and professional development companies

My clients are people who know their businesses could be performing better and value an experienced, independent perspective.

I work directly with decision-makers to understand the challenges, identify opportunities and develop solutions that make sense for their organizations.

No unnecessary complexity. No generic playbooks. Just practical advice grounded in experience.